https://www.rakhi.design/blog-product-desgn daily 0.75 2016-02-21 https://www.rakhi.design/blog-product-desgn/artificial-intelligence monthly 0.5 2019-06-15 https://images.squarespace-cdn.com/content/v1/5cfd51661fb40800010aa8f9/1560634286717-8SVA7YYG2X35YS3Y6J92/image-asset.jpeg Blog - Space between a and i https://www.rakhi.design/blog-product-desgn/2016/2/9/rough-highways-revolving-towers monthly 0.5 2019-06-25 https://images.squarespace-cdn.com/content/v1/5cfd51661fb40800010aa8f9/1560635135891-9Q22EMEF1RCCS7L98D5Q/create+cohort.jpg Blog - How data informs design intuition https://images.squarespace-cdn.com/content/v1/5cfd51661fb40800010aa8f9/1560635034670-HZK444SBT7CQ656LYIDW/insights.jpg Blog - How data informs design intuition https://images.squarespace-cdn.com/content/v1/5cfd51661fb40800010aa8f9/1560634694562-MW9T40JEA4A4FG811FQD/image+%284%29.png Blog - How data informs design intuition https://images.squarespace-cdn.com/content/v1/5cfd51661fb40800010aa8f9/1560635009858-54NW8QZT53FHEMQPP0NQ/signal.jpg Blog - How data informs design intuition https://www.rakhi.design/blog-product-desgn/category/Data+in+design monthly 0.5 https://www.rakhi.design/blog-product-desgn/category/Artificial+Intelligence monthly 0.5 https://www.rakhi.design/blog-product-desgn/category/artificial+intelligence monthly 0.5 https://www.rakhi.design/blog-product-desgn/tag/design+intuition monthly 0.5 https://www.rakhi.design/blog-product-desgn/tag/technology+for+people monthly 0.5 https://www.rakhi.design/blog-product-desgn/tag/data+informed monthly 0.5 https://www.rakhi.design/designing-for-continuity daily 0.75 2021-03-19 https://images.squarespace-cdn.com/content/v1/5cfd51661fb40800010aa8f9/1561498644953-E1Y4ENYR8C3VW1SZ2QGD/characteristics+of+funnels.jpg Designing for continuity - Characteristics of data Funnels report https://images.squarespace-cdn.com/content/v1/5cfd51661fb40800010aa8f9/1616122302707-FPF2FN3218LCSII2MBV9/Impact+User+experience.jpg Designing for continuity https://images.squarespace-cdn.com/content/v1/5cfd51661fb40800010aa8f9/1561487432301-E5U2WXHEBWAU2K8OE3SV/PainPoint+Copy+2.jpg Designing for continuity - Pain points Current User Experience https://images.squarespace-cdn.com/content/v1/5cfd51661fb40800010aa8f9/1561487417607-LD160Y0EI26WJ02Y4E34/principles+of+continuity+copy.jpg Designing for continuity - Design Principles https://images.squarespace-cdn.com/content/v1/5cfd51661fb40800010aa8f9/1616122285847-9A946EWHD1Q7E4EIC46O/Impact+User+experience.jpg Designing for continuity - Impact to user experience https://images.squarespace-cdn.com/content/v1/5cfd51661fb40800010aa8f9/1560143593713-G7937N99H9P4NP93HEPX/currentExperince_funnelsToCohorts.gif Designing for continuity The gif above shows the typical process of analyzing the performance of a funnel. Customer’s goal is to identify the users that dropped off between step 2 and step 3 in the funnel Notice how the customer has to switch from Funnel tab in the Analysis menu to the Cohort tab under the User’s menu, recreate the query of the funnel and then get to the data they are looking for. The customers experiences frustration from context switching and feels nervous about making a mistake in rewriting the query parameters. Now imagine, having to do this for multiple funnels! https://images.squarespace-cdn.com/content/v1/5cfd51661fb40800010aa8f9/1560145418014-QJKZF0BGTWQ2LZOU0Q9H/Solution_cohorts+from+retention.gif Designing for continuity The universal contextual action menu was implemented in the retention report as well. The scalability aspect of the solution afforded the design and development team to move really fast when implementing this feature across the end-end experience. ✨ https://images.squarespace-cdn.com/content/v1/5cfd51661fb40800010aa8f9/1561498629674-HMTULSWPEK5P1ZGBRL0Z/top+intercations+on+funnels.jpg Designing for continuity - Top interactions Funnels report https://images.squarespace-cdn.com/content/v1/5cfd51661fb40800010aa8f9/1560141002887-UE8IS1IGSTNL1FC1LZWT/image-asset.png Designing for continuity https://images.squarespace-cdn.com/content/v1/5cfd51661fb40800010aa8f9/1563402019861-2GR813JMHNJJ336BROOU/Solution_Cohorts_funnels.gif Designing for continuity This gif shows the v1 version of the contextual menu that was built and tested on a segmented cohort of funnel users. Note how the customer is able to interact with the data visualization to select the cohort by behavior and name the cohort of users. This solution doesn’t require the customer to go to a different tab, or rewire the query. It also gives a way for them to capture user from multiple steps. https://www.rakhi.design/designing-discovery daily 0.75 2021-02-10 https://images.squarespace-cdn.com/content/v1/5cfd51661fb40800010aa8f9/1560496988441-RVQCE3RGOXTZN2M4SMKN/predictiveSearch.jpeg Designing for inspiration https://images.squarespace-cdn.com/content/v1/5cfd51661fb40800010aa8f9/1560497224647-83Q308A2S4UJ387ANJBC/product+page+responsive.jpeg Designing for inspiration https://images.squarespace-cdn.com/content/v1/5cfd51661fb40800010aa8f9/1560496513616-OU9YHAFBOFF0E7124JN5/screenshot-www.stubhub.com-2019.06.14-00-00-02.png Designing for inspiration https://images.squarespace-cdn.com/content/v1/5cfd51661fb40800010aa8f9/1560497169039-GC7SYI1NTVVHWXNEA3ZS/product+page.jpeg Designing for inspiration https://images.squarespace-cdn.com/content/v1/5cfd51661fb40800010aa8f9/1560496479700-WEG9PV2VCTOBE4JKGSDF/homePage+redesign_all+devices.jpeg Designing for inspiration https://images.squarespace-cdn.com/content/v1/5cfd51661fb40800010aa8f9/1560496400310-9DXL50GM7Z1VAAZ5MFAD/image-asset.jpeg Designing for inspiration https://images.squarespace-cdn.com/content/v1/5cfd51661fb40800010aa8f9/1560495792335-7L9199YYS8FKZR2L29YA/competitve%2Banalysis.jpg Designing for inspiration Through research we learned that comparison shopping was common user behavior in the early stages of the buying process. We looked at the some the key competitors buyers could be looking at across our two main genres, Sports and Music. https://www.rakhi.design/designing-automated-solutions daily 0.75 2021-02-11 https://images.squarespace-cdn.com/content/v1/5cfd51661fb40800010aa8f9/1561487010883-2PJ5D2VK45VLL5KWJ0Z3/milestones.jpg Designing automated experiences https://images.squarespace-cdn.com/content/v1/5cfd51661fb40800010aa8f9/1561167377036-ZPB2H78PDA1O2OX3PUSM/mixpanel.com.png Designing automated experiences https://images.squarespace-cdn.com/content/v1/5cfd51661fb40800010aa8f9/1561168653310-QN17501UVC410PJHW8MA/automated+insigths_current+experience.gif Designing automated experiences To analyze the cause of a spike in a metric or a funnel conversion, customers segment an event by its attributes (known as properties in Mixpanel). They can also segment it by device or any other custom properties they have implemented. Within a data set on Mixpanel, customers can track anywhere between 50- 500 properties at one time. In the gif above notice the number of properties in the dropdown. Imagine, how time consuming it can be to go through each one of those properties and look at the data or one could just randomly guess what might be causing the spike! Not a very effective way to analyze data https://images.squarespace-cdn.com/content/v1/5cfd51661fb40800010aa8f9/1561178156039-WKDENQSUJDWMF8J7W89V/image-asset.jpeg Designing automated experiences This solution was designed to be lightweight. Our strategy was to test the algorithm and avoid cluttering the core experience until we were confident in the value of the automated insights. https://images.squarespace-cdn.com/content/v1/5cfd51661fb40800010aa8f9/1561179330165-0GR246DEUEX2O08DTI2M/MobileEmailExperience_052119.jpg Designing automated experiences https://images.squarespace-cdn.com/content/v1/5cfd51661fb40800010aa8f9/1561180314774-J7IWFTRBD0GI36SMNJGO/Impactoda.jpg Designing automated experiences - Success metrics https://images.squarespace-cdn.com/content/v1/5cfd51661fb40800010aa8f9/1561486941944-VKK5UG9KFFGSST8XN692/Framework+of+insights.jpg Designing automated experiences - Insights framework A deep dive into the aspects of decision making applied by our power users and internal product managers, I developed this framework to help the machine learning team filter out the signal from the noise. https://images.squarespace-cdn.com/content/v1/5cfd51661fb40800010aa8f9/1561486964505-W516AIU0I0LBEISPEGKN/principles+of+insights+copy.jpg Designing automated experiences - Design principles https://images.squarespace-cdn.com/content/v1/5cfd51661fb40800010aa8f9/1613087215065-7CTL6RNK6M442WUTV6YK/Impactoda.jpg Designing automated experiences https://images.squarespace-cdn.com/content/v1/5cfd51661fb40800010aa8f9/1561176716845-2CWPPI966D7U827K85UQ/humanQA.gif Designing automated experiences To really understand how we could further narrow the results, we generated insights from a couple of anonymous data sets and voted if its was important. Each member of the team gave their vote since we would each have a different perspective on what is important. This really helped us identify the patterns at a higher level without having a lot of context. https://www.rakhi.design/home daily 1.0 2022-08-14 https://images.squarespace-cdn.com/content/v1/5cfd51661fb40800010aa8f9/1612216338487-65BQJOLO0SIK0KPUQXMF/CAM28855_small.jpg Profile - Get in touch hello@rakhiparekh.me https://www.rakhi.design/designing-chatbots daily 0.75 2021-02-10 https://images.squarespace-cdn.com/content/v1/5cfd51661fb40800010aa8f9/1560494179754-C59ZWAZLRG55NLB9JKO7/1_Link+to+ChatApp.jpg Designing chatbots https://images.squarespace-cdn.com/content/v1/5cfd51661fb40800010aa8f9/1560494186243-NBA41YGBDEEW9QRMU0TO/3_Search+FLow_SH_Applet.jpg Designing chatbots https://images.squarespace-cdn.com/content/v1/5cfd51661fb40800010aa8f9/1560494183044-JDBCRZBOO04V6D1PPRRW/4_Location+setting+FLow_SH_Applet.jpg Designing chatbots https://images.squarespace-cdn.com/content/v1/5cfd51661fb40800010aa8f9/1560494182757-1HU11J64ZJ1DHV6CDTXX/5_Date+setting+flow_SH_Applet.jpg Designing chatbots https://images.squarespace-cdn.com/content/v1/5cfd51661fb40800010aa8f9/1560494176523-QEO2E5W76CYM7HMKFWTF/6_UI_EventcardDesign_singleSelect.jpg Designing chatbots https://images.squarespace-cdn.com/content/v1/5cfd51661fb40800010aa8f9/1560494179797-IQ84ZMGM0AUXRM5LH473/7_searchResults_cardDesign_singleSelect.jpg Designing chatbots https://images.squarespace-cdn.com/content/v1/5cfd51661fb40800010aa8f9/1561063251431-WVGPD5W3YNTQ26J6TK2F/stubhub-chatbot-intro_SC-3.gif Designing chatbots For building this chatbot our team partnered with the Facebook messenger team. The UI was designed to be in compliance with Facebook design system . The core conversation experience I patterned with our dev team, content strategist and product managers https://images.squarespace-cdn.com/content/v1/5cfd51661fb40800010aa8f9/1560493129234-35Y0G4WG4TQUHCQ6ZCNM/e2e_emptyStateFlow_final.jpg Designing chatbots https://www.rakhi.design/case-studies daily 0.75 2021-02-01 https://www.rakhi.design/designing-for-emotional-wellbeing daily 0.75 2023-11-30 https://images.squarespace-cdn.com/content/v1/5cfd51661fb40800010aa8f9/1612221610041-1WPCWKC61ELIP5C725DO/1.jpg Designing for emotional well-being https://images.squarespace-cdn.com/content/v1/5cfd51661fb40800010aa8f9/1612221611392-K31SZQ24YIMFFWAXTI9F/2.jpg Designing for emotional well-being https://images.squarespace-cdn.com/content/v1/5cfd51661fb40800010aa8f9/1612221612326-DAZQ3IHCEFYDJ531CW2N/3.jpg Designing for emotional well-being https://images.squarespace-cdn.com/content/v1/5cfd51661fb40800010aa8f9/1612221614375-HJGSR8J3T6B1BLAKJEMA/4.jpg Designing for emotional well-being https://images.squarespace-cdn.com/content/v1/5cfd51661fb40800010aa8f9/1612221614993-TQM9EK3VVAHTCK24ZCO0/5.jpg Designing for emotional well-being https://images.squarespace-cdn.com/content/v1/5cfd51661fb40800010aa8f9/1612385584330-8ZWU56G364ZC95478HB7/core+engagement+experience.png Designing for emotional well-being https://images.squarespace-cdn.com/content/v1/5cfd51661fb40800010aa8f9/1612385195976-USF1R5CQZ44K0GUYHSOI/IA+%26+Taxonomy.png Designing for emotional well-being https://images.squarespace-cdn.com/content/v1/5cfd51661fb40800010aa8f9/1612385298016-UFZCY9TF5CC3FAB0OQNF/user+flows+through+scenarios.png Designing for emotional well-being https://images.squarespace-cdn.com/content/v1/5cfd51661fb40800010aa8f9/1612385986769-I1WQBF5MBJINYBAWD1SF/end-+end+user+journey.png Designing for emotional well-being https://images.squarespace-cdn.com/content/v1/5cfd51661fb40800010aa8f9/1612323824001-Q84GGEQX5K4LKXJD2OWV/Group+46.jpg Designing for emotional well-being https://images.squarespace-cdn.com/content/v1/5cfd51661fb40800010aa8f9/1612219001596-AFI7C5NO7CPHSPCNFOHT/Lumosity.jpg Designing for emotional well-being https://images.squarespace-cdn.com/content/v1/5cfd51661fb40800010aa8f9/1612324021252-07M9YT6AOOY88AP9LGTV/Frame+1.jpg Designing for emotional well-being This concepts explores the idea of giving user the autonomy to choose what they want to share with thier partner. https://images.squarespace-cdn.com/content/v1/5cfd51661fb40800010aa8f9/1612324093861-O6R9OMXAPHLD2VEP8VFR/image-asset.jpeg Designing for emotional well-being This concept exlpores a goal based approach where the user gets to choose a positive practice they want to engage in with their partner. https://images.squarespace-cdn.com/content/v1/5cfd51661fb40800010aa8f9/1612324062260-TZB995X6WEDP2T22S5X3/Frame+2.jpg Designing for emotional well-being This concept encourages habit building by reducing decison making for the user and offering one small variable activity every day. https://images.squarespace-cdn.com/content/v1/5cfd51661fb40800010aa8f9/1612385678524-GBSL1DPLMBQ48N6V1TQ4/core+activation+experience.png Designing for emotional well-being